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The power of personalisation

By rotide
Created 11/12/2024 - 18:17
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It enables you to streamline your workflows to ensure they match your unique business processes.

 No more wasting time on irrelevant features you'll never use or struggling to make do with inadequate ones. And, when a CRM system fits like a glove, your team is more likely to embrace and use it effectively. This increased adoption can lead to improved productivity and better data management across your organisation.

That goes for nurturing customer relationships, too. A good CRM enables you to tailor your customer interactions to reflect your brand's personality and your clients' preferences. That's a critical part of any SME's USP, as the personal touch is a key advantage that big players can't easily match. Taking a personalised approach can significantly boost customer satisfaction and loyalty.

But businesses with happy, loyal customers don't stay small for long. As your business grows and evolves, your CRM solution should too. A system should allow you to adapt and expand your CRM capabilities in line with your changing needs.

Your CRM, your way

At Oomph [1], we've built our CRM software with SMEs in mind, offering a range of options to ensure our platform works for you, not against you.

Want to slice and dice your data in particular ways? Our custom reports feature lets you analyse your business information exactly as you need, for full visibility in reporting. Need to keep a close eye on your stock levels? Our Inventory Management module integrates seamlessly with the rest of the system, keeping you one step ahead.

We understand that accessibility is crucial, which is why we've incorporated features to make our CRM usable for everyone on your team, from adjustable font sizes to dyslexia-friendly options.

Of course, integration is key in today's interconnected business world. That's why Oomph synergises with the tools you already use, including Gmail, Office 365, and Xero. No more toggling between multiple applications - everything you need is right at your fingertips.

We've also paid close attention to our user interface, which can also be adjusted to match your needs. You can change menu structures and their order, ensuring that the most important features for your business are always just a click away. And when it comes to reaching out to your customers, our platform allows you to design and send relevant and targeted email marketing campaigns to specific segments of your contact list, for that truly personal feel.

Need to whip up a quote or invoice in a hurry? Oomph can create professional-looking documents using pre-existing data and send them directly to your customers, all in a matter of minutes.

With Oomph, you're not just getting a CRM system; you're getting a partner that understands and adapts to your unique business needs. We provide the structure you need to manage your customer relationships effectively, with the flexibility to adapt and grow as your business evolves.

For further information visit Oomph CRM [2]


Source URL:
https://www.newbusiness.co.uk/articles/it-advice/the-power-personalisation