Following the half a percent cut in bank rate from 0.75% to 0.25%, just over a week ago, the Bank of England has cut rates to 0.1%, the lowest rate in the Old Lady's venerable history.
With interest rates a hair's breadth from zero and the UK stock market having fallen off the Coronavirus cliff, along with most other senior stock markets around the world, investments and pensions will have taken a huge hit in a matter of weeks, which they may not easily recover from.
At the same time as the cut was announced, the B of E will be making bond purchases to the tune of £200 billion. Funds that will be going towards lowering the cost of borrowing and the funding of the undoubted economic slowdown and possible recession.