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How to market on a shoestring
Whichever way you look at it, small businesses are in for a difficult time over the next year or so. Many owners and managers are currently turning their thoughts to ways of saving money, with marketing ofte...
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How to look after your mailing lists
Find out how to keep your direct marketing mailing list in tip top condition
Corporate entertainment
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Entertaining clients can cement existing partnerships and lead to new business relationships
How telemarketing can work for you
Using a dedicated telemarketing team can lead to quality leads for salespeople
What does the future hold for direct marketing?
Steve Sellwood of Selectabase direct marketing looks at how the latest marketing trends will affect your business
Three strategies for marketing success
Growing businesses need to focus on lead-generation and customer-nurturing as well as visibility
Have you cut marketing spend?
Most small firms expect tough times ahead but have yet to cut back on marketing activities
How to grab customers’ attention
Small businesses need to make their message stand out from the crowd if they are to win new customers
Top tips for email drives
Following a few pointers will help you breathe life into your email marketing strategy
What really winds up customers
Failing to have contact details on website tops the list of customer service gripes
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